YouTube is a creator’s paradise, and we all know at least a few self-made chefs, personal coaches, and even celeb influencers who made it big on the world’s favorite video-sharing platform. Recently, more creators have found that YouTube shorts monetization is possible, and not just that, it helps you gain more subscribers.
But first, let’s learn a little bit about the YouTube shorts craze.
What are YouTube Shorts?
YouTube released a subdomain on July 13, 2021, to rival the likes of Snapchat, Instagram, and Facebook short videos that were picking up as the favorite type of content consumed on the internet.
To drive more engagement to the platform, YouTube shorts was introduced to the world so that creators may publish videos of a maximum of 60 seconds in length.
The short video feature by YouTube gained over 5 trillion views in quick succession since its launch. So yes, YouTube shorts earns a lot of money from engagement, sponsorships, and ad revenue today.
Can Creators Make Money with YouTube Shorts?
Yes! Although most people make money from regular long-form YouTube videos, YouTube has recently started monetizing Short videos as well.
You may earn up to 40% of ad revenue from YouTube according to their recent policy, and make anywhere from $10 – $10,000 monthly, depending on how views and engagements pick up on your channel.
It’s a game of traffic, and the YouTube shorts’ money pool depends solely on the type of engagement amassed through your consistent effort to generate high-quality videos that keep users coming back for more.
9 Steps to Make YouTube Shorts Earn Money for You
If you already have a general idea of what to start creating to make money with YouTube shorts, it’s all about following a few simple steps outlined below.
Optimize your videos:
Research your niche and target audience.
Understand the interests and preferences of your target audience by analyzing the content that is already popular in your niche. Look at the trending topics, keywords, and the type of content that is performing well. Create a content calendar that aligns with your niche and target audience.
Create high-quality and engaging content.
Invest in good quality equipment, such as a good camera, microphone, and lighting. Take time to plan your shots and edit your videos to ensure they are visually appealing and engaging. You can also consider hiring a professional editor or animator to help you create high-quality content.
Optimize for discoverability.
Use keywords in the video title, description, and tags to make it easier for viewers to find your content. Use a catchy title and write a detailed and keyword-rich description that includes a call to action.
Use end screens and cards.
Use end screens and cards to promote your merchandise, services, or affiliate products. End screens allow you to add clickable links to your website, social media profiles, or other videos. Cards allow you to add extra information about your video or channel.
Best YouTube Shorts’ practices
Promote your YouTube Shorts.
Use other social media platforms and paid advertising to drive more views and engagement to your video. Share your videos on social media and use paid advertising to reach a larger audience.
Track your earnings and performance.
Use YouTube Analytics to track your earnings and see which Shorts are performing the best. Continuously create new and engaging videos to drive more revenue. Check your analytics to see how many views, likes, and comments your videos are getting. Use this information to improve your content and optimize your video titles and descriptions.
Monetize your channel.
Make sure that your account and channel meet the YouTube Partner Program requirements, then go to the Monetisation tab in your channel settings and enable shorts monetization. Also, link your AdSense account to your channel.
Seek out sponsorships, collaborations, and brand deals.
Reach out to brands and companies that are relevant to your niche and pitch them your channel as a way to promote their products or services.
Utilize YouTube Shorts as a way to promote your own business or services.
You can use YouTube shorts to promote your own business or services and drive traffic to your website or online store.
Learn more about YouTube Shorts monetization here
How to Pick a Niche that Works For You?
As the internet aims to democratize content, creators are to compete for their chunk of the viewership every day by making the most of YouTube shorts monetization.
The first rule is, to start slow and start with what you know!
First things first, pick a niche that works for you.
The best way to create relevant content is to mimic the trends that are already working best.
You can find exciting video ideas that work by going to the YouTube search bar and typing #shorts.
Your search will return a list of shorts with millions of views gathered by short videos on the platform.
The results will help you find the types of videos you can create to get the best engagement.
Let’s say you pick the fitness niche.
Now, you’re going to type shorts + weight loss to see all the YouTube short videos about weight loss and how many views each of them is getting.
As observed, many videos gain hundreds and thousands of views and are fairly easy to reproduce.
Many people are going to want to lose weight and get healthy bodies, making this niche an ideal start to creating short videos on YouTube for increased engagement.
This is an example of how you can use the internet to get ideas for your next project.
Making Money with YouTube Shorts is possible
Trends change daily on the world wide web of social activity, and your strength as a video creator is to find a winning niche for content that strikes a balance of views and user engagement.
Capitalizing on the increasingly short attention spans that further extends to YouTube’s digital footprint among its global users, YouTube shorts are an excellent way to share information and reach a wider audience.
If you’d like to know more about YouTube shorts monetization, get in touch with our experts for access to cutting-edge creator tools and merchandise. Get SuperShare to maximize your content revenue.
Paired with the global reach of the network, it is exciting to know that 500 hours of video are uploaded on YouTube each minute, and 720,00 hours of video are uploaded each day by creators. This makes YouTube the world’s largest repository for video content.
Video marketers also enjoy the news that 90% of internet users say that they discovered new brands on YouTube, and a whopping 90% of all American video is consumed on this video-sharing platform.
YouTube shorts monetization is the process of gathering enough engagement on your channel via short videos to activate the YouTube shorts money per view, which is credited to your bank account directly. The more engagement amassed, the more money you can make with YouTube shorts.
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